#Commute the Row

Role: Lead Motion Designer (Branding)

Credits: Ramy Nagy (Creative Director) Kathleen Crosby & Eileen Vidal (Designer)

πŸ₯‡Anthem Award Winning Campaign in Human
& Civil Rights – Community Engagement 2025

#Commute the Row is a national campaign created by the Innocence Project, urging to commute all federal death sentences and end the broken federal death penalty system.

For this project, I integrated motion design across the campaign’s logo, videos, and social media posts.

The logo animation, imagery, and typography treatment, is inspired by a flip clock, reflecting the relentless ticking of death row’s countdown and underscore the urgent need to act before more lives are lost.

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